Consumer Knowledge
Segmentations
We implement statistical models to better identify your clients profiles.
Our analysis combine behaviour, attitude and sociostyle based on both your internal and our own data in order to obtain a 360 ° view of the consumer.
Surveys
- Online
- SMS
- Social network
- Face to face
- Vocal Automation
Whether to measure their satisfaction, evaluate the value of a new service offer, better understand their needs, you can use our panel, or we can assist you in the constitution of your own panel.
Customer Experience
Datamining-Geomarketing outplacement
Geomarketing Studies
Location analysis
Whether you want to validate your implementation decisions, analyze an existing outlet performance , evaluate the impact of a competitor arrival or identify a site potential , we implement our tools , Geomarketing data and methods by combining theoretical approach with field validation.
Territory mesh
Whether in France or abroad, we support you in the construction of a target mesh structuring your master plan at 5/10 years (closing, transfer, creation, enlargement, ...).
Sectorisation
We help you optimize your sales areas by:
- distance between your clients and your salesmen
- number of clients to visit and length of visits
- trade priorities